Real Madrid leads the global football jersey rankings, earning €457.5m, with Ronaldo's shirt as the top favorite
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Cristiano Ronaldo’s jersey continues to reign as the all-time favorite among fans at Real Madrid, Manchester United, and Juventus.

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A recent study by Casino Encyclopedia unveils that Real Madrid tops the list of the world’s most sought-after football team jerseys, with a remarkable 5.2 million searches for their club jersey.

The study further reveals that the current star with the highest jersey popularity is Jude Bellingham, with 33,000 monthly searches.

Despite his departure from the club, Ronaldo remains immensely popular, garnering 389,000 monthly searches for his jersey.

Cristiano Ronaldo is the world’s most popular footballer through jersey sales, and tops all-time jersey sales of Madrid, United, and Juventus – Getty image

Real Madrid's jersey sales reached an impressive 3 million units in 2023, generating a staggering €457.5 million in earnings.

Jude Bellingham is the current Real Madrid player with the highest jersey sales – Getty image

Following Real Madrid closely is Manchester United, with 4.8 million searches for their club jersey.

Marcus Rashford leads the current popularity among United players, with 5,600 monthly searches, while Ronaldo's jersey remains highly sought after despite his departure, with 190,000 monthly searches.

Manchester United earned €249.6 million from jersey sales last year.

Barcelona secures the third spot in the rankings, accumulating 3.3 million searches for their jerseys.

Robert Lewandowski leads the current popularity among Barcelona players, with 7,500 monthly searches, while Lionel Messi remains the most popular overall, with 339,000 monthly searches.

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Barcelona legend Lionel Messi – Getty image

Barcelona generated nearly €219.7 million in revenue from jersey sales last year.

Manchester City ranks fourth, with 2.7 million searches for their club jerseys.

Erling Haaland's jersey is both the current and all-time most searched, with 25,400 searches. City earned nearly €114 million from jersey sales last year.

Liverpool secured the fifth spot, with 2.4 million searches for their jerseys.

Mohamed Salah dominates current and all-time searches, with 17,000 monthly searches. The club earned almost €281.7 million in revenue from last year’s sales.

Arsenal follows in sixth place, with 1.8M monthly searches for their jerseys.

The rising star Bukayo Saka leads the current squad with 4.5K searches, while Thierry Henry remains the all-time favorite with 14.8K monthly searches.

[figure id="attachment_1049469" aria-describedby="caption-attachment-1049469" style="width: 720px" class="wp-caption aligncenter">
Arsenal legend Thierry Henry – Getty image

Arsenal sold 975,000 jerseys in 2023, gaining more than €107M.

AC Milan takes the seventh position with 1.6M monthly searches.

Kaká’s jersey is the club’s all-time most searched shirt with nearly 68,700 searches monthly, while current most popular player’s jersey is Rafael Leao’s with 2.7K monthly searches.

The club made nearly €45M from last year’s sales.

Chelsea is in eighth place in the ranking, with 1.4M searches for their jerseys.

Reece James leads the current squad with 2.2K searches, while Didier Drogba’s jersey remains the all-time favorite with 7.8K monthly searches.

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Chelsea legend Didier Drogba – Getty image

The club sold 1.3M jerseys last year, generating a total of €186M.

Tottenham and Paris Saint-Germain occupy the ninth and tenth spots respectively.

Son Heung-min and Kylian Mbappe occupy their respective club’s most popular searches at present.

Son remains the all-time most popular player for Spurs, while Neymar Jr. takes the position for PSG.